Why Print Marketing is still relevant

 

Digital Marketing has quickly become the most effective way to reach your audience. However, there are a few areas where we still love incorporating print marketing. Since absolutely everything is going digital, people are feeling saturated with digital media and they are really starting to appreciate some pieces of content in the form of something they can touch!

Here are some ideas of where you can incorporate print into your marketing plan.

  1. BUSINESS CARDS
    Business cards are an important form of print marketing, and they really come in handy for face-to-face networking and meetings for sharing information about you and your business. Business cards should be simple and straight to the point, and scream-out your brand and style.

  2. NOTE CARDS
    Note cards are a great asset to include in order fulfilment or influencer gifting. Another form of note cards are thank you cards, whether you are thanking someone for using your services or sending them a special personal message, it is much more meaningful than an email, and we find they are appreciated by the recipients.

  3. FLYERS + BROCHURES
    We have also enjoyed success in creating larger print materials like flyers or magazines which mimic the content on social media platforms for added saturation of the message. Allow your audience to market for you by creating aesthetically pleasing content using various delivery mediums, compelling them to share it with their audiences.

There are so many unique ways to include print into your marketing strategy. Contact us to learn how we can help you marry digital and print media in a plan that is right for you and your business!

 
V&CO Design Studio